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book preview: "freelance blog writing: Writing better web content"
"Writing Better Web Content" is a perfect example of how social networking should work. I started a writer's group on LinkedIn, known as "Blog Writer's Cafe". It was in the Cafe that I met Dr. Deborah Bauers.
After several discussions on ebooks, Dr. Bauers and I decided to collaborate on a book designed to help freelance writers at all levels. Thus, this book was born. Things were a little hectic at times, since all writing and editing was done by email. The fact that we were able to work well together made the completion of the final manuscript much easier. We decided to self-publish and are now fully engaged in a Virtual Book Tour. |
Preview the book "Freelance Blog Writing: Writing Better Web Content" by Ken Bradford & Dr. Deborah C. Bauers, LPC
Feel free to visit the book's website. |
about the authors
Dr. Deborah C. Bauers, LPC
Dr. Bauers has over eight years of experience writing content as a knowledge expert for web applications and is also a skilled technical writer in the field of white paper production. She considers herself a “wordsmith” and enjoys helping others learn how to string words together, bringing literary magic to the written page. Learn more about Dr. Bauers |
Ken Bradford
For the past 12 years, Ken has enjoyed helping businesses communicate with and engage their target audiences. He understands what it takes to deliver messages in ways people want to read, share, and link to. He appreciates the difficulties involved in maintaining a business blog on a consistent basis so he started his own content writing service. Learn more about Ken Connect with Ken: Google+ LinkedIn Pinterest Twitter |
why we wrote the book
Delivering quality web content is an indispensable part of online marketing. Content marketing is the foundation of brand building, whether you are a freelance writer or a large corporation. Effective content marketing is much more than broadcasting information. It's just a way of getting the conversation started.
The goal of web content writers must be to address an audience directly and personally. We must be passionate about helping people acquire knowledge, solve problems, and achieve their goals. For our content to have any impact, it must deliver unique value to our readers.
"Writing Better Web Content" helps you analyze the quality in web content. It helps you establish your voice in writing, which is a critical part of creating and sustaining a brand or service. It explores ideas to help you make better connections with your audience, better optimize your articles for search engines, and better promote your hard work in social media networks.
The goal of web content writers must be to address an audience directly and personally. We must be passionate about helping people acquire knowledge, solve problems, and achieve their goals. For our content to have any impact, it must deliver unique value to our readers.
"Writing Better Web Content" helps you analyze the quality in web content. It helps you establish your voice in writing, which is a critical part of creating and sustaining a brand or service. It explores ideas to help you make better connections with your audience, better optimize your articles for search engines, and better promote your hard work in social media networks.
Book Outline
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Who should read this book?
The authors have written this book in a conversational tone to make the material easy to understand and digest by all web content writers at all levels:
This book will help you write better . . . edit better . . . optimize better . . . socialize better . . . promote better . . . and make a better income!
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"Freelance Blog Writing:
Writing Better Web Content" - A valuable writing resource for all web content writers at all levels! |